Disneyland Holiday Minisite

Client: Walt Disney Parks and Resorts Online
Link: View Project

My Role: Lead Flash Designer

Full flash minisite used to promote Disneyland's Holiday event.  The site looked amazing and really brought out the feeling of Disney magic.

 

 

Challenge:

Very condensed time schedule. I worked as the main Flash Lead and as the main Flash Designer / Developer for the project.  The site was very media heavy and was a great challenge for loading and unloading content.  The site also needed to integrate with the broadcast TV and print campaigns.  It also uses geo-targeting for special offers and implements some pretty heavy tracking for both English and Spanish sites.  We also needed a Spanish version and the ability to change the Special Offers based on the users IP address.

Solution:

We used video special effects to light up the scene and for the homepage animation loop combined with snow built on a particle engine.  We also used a multi-plane environment to achieve the sliding effect between sections and panels.  The event dates and park hours were handled through a special data feed and the the countdown clock used special logic for before and during the event.

Highlights:

Best in Category - Leisure Website – Internet Advertising Competition 2010